RIntelligence
BProof grade
7Metrics retained
1Evidence records
AiSensyVendor

Reported outcomes

30 percent of audiencePrior audience reach lower boundNo period is disclosed. · Cosco executive quoted by AiSensyBaseline: “Prior audience reach lower bound” is itself the source-reported baseline value; the retained source does not disclose an earlier comparison baseline. · Formula: Testimonial gives an approximate 30-35% range.
35 percent of audiencePrior audience reach upper boundNo period is disclosed. · AiSensy narrative and Cosco executive quoteBaseline: “Prior audience reach upper bound” is itself the source-reported baseline value; the retained source does not disclose an earlier comparison baseline. · Formula: Narrative uses 35%; testimonial says approximately 30-35%.
90 percent of audience approximatelyAudience reach afterNo period is disclosed. · Cosco executive quoted by AiSensyBaseline: 35 · Formula: Reached-user count and denominator are absent.
3 xHeadline reach improvementNo period is disclosed. · AiSensyBaseline: 30 · Formula: 90 / 30 = 3x; using the narrative's 35% baseline would yield 2.57x
98 percentMessage open rateNo period is disclosed. · AiSensyBaseline: The retained source reports “Message open rate” but does not disclose the pre-intervention or comparison value needed as a baseline. · Formula: Message count and open-event denominator are absent.
2 xCustomer engagement improvementNo period is disclosed. · AiSensyBaseline: 1 · Formula: Engagement event and counts are absent.
5 xOpen-rate multiple versus email/SMSNo period is disclosed. · AiSensyBaseline: The retained source reports “Open-rate multiple versus email/SMS” but does not disclose the pre-intervention or comparison value needed as a baseline. · Formula: Legacy-channel endpoint is not disclosed, so the multiple cannot be reproduced.

Context and boundaries

Workflowcustomer_support_and_service–identity_verification_and_compliance–orders_inventory_and_marketplaces–sales_lead_and_conversational_automation–shipping_delivery_returns_and_tracking–workflow_automation_and_ai_agentsBroadcasts, order/delivery automation, live support, chatbots and verification.
Implementation?No campaign or measurement dates are disclosed.
CaveatsThe 3x reach headline is compatible only with the low end of the testimonial baseline.vendor_owned

Source trail

  1. Cosco case study

    Vendor-hosted named case: Cosco replaced email/WhatsApp-app broadcasts, automated order and delivery updates, used live chat/chatbots and obtained verification. Results say 3x better reach, 2x engagement and 98% open rate, described as 5x email/SMS. A named executive testimonial says reach moved from around 30-35% to around 90%, while the challenge text says 35%; 90/35 is about 2.57x and 90/30 is 3x, so the headline depends on which baseline is used. No dates or message counts are shown.

    company · accessed 2026-07-13
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