RIntelligence
AProof grade
1Metrics retained
1Evidence records
CODFIRMVendor

Reported outcomes

18 %Abandoned carts recoveredThe source does not disclose a complete measurement period. · The Light Artsy via Shopify App StoreBaseline: The retained source reports “Abandoned carts recovered” but does not disclose the pre-intervention or comparison value needed as a baseline. · Formula: This is a direct reported rate, share or uplift; the source does not disclose complete raw inputs, cohort denominator or calculation method.

Context and boundaries

WorkflowCOD-to-prepaid conversion–WhatsApp messaging–Abandoned-cart recovery–Order and delivery notificationsThe Light Artsy evidence for COD-to-prepaid conversion, WhatsApp messaging, Abandoned-cart recovery, Order and delivery notifications.
Implementation4 months using the app4 months using the app
CaveatsCustomer review; no independent methodology, cohort, or baseline audit.official_marketplace

Source trail

  1. The Light Artsy review of Cashfree CODFIRM

    The Light Artsy said CODFIRM's COD Convert helped convert COD orders to prepaid and reduce RTO, while its WhatsApp recovery recovered 18% of abandoned carts after four months of use.

    official_marketplace · accessed 2026-07-13
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