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Proof grade B

Forever Beaumore

Named vendor case with raw app/web values reported within roughly one week.

Appbrew dossier →
BProof grade
7Metrics retained
1Evidence records
AppbrewVendor

Reported outcomes

~40% share of revenueRevenue contributionWithin approximately one week of launch · Appbrew (vendor-hosted official case)Baseline: Prior app contribution is not disclosed. · Formula: Direct approximate share; currency totals are undisclosed.
46% share of ordersOrder contributionWithin approximately one week of launch · Appbrew (vendor-hosted official case)Baseline: Prior app order contribution is not disclosed. · Formula: Direct share; order counts are undisclosed.
$338 USD per orderApp average order valueWithin approximately one week of launch · Appbrew (vendor-hosted official case)Baseline: Web AOV $262.39 · Formula: ($338 - $262.39) ÷ $262.39 = 28.82%; source rounds/describes it as 30% higher.
30% reported relative increaseAverage order value uplift — source wordingWithin approximately one week of launch · Appbrew (vendor-hosted official case)Baseline: Web AOV $262.39 · Formula: Direct rounded expression; disclosed endpoints calculate to 28.82%.
16.5% conversion rateApp conversion rateWithin approximately one week of launch · Appbrew (vendor-hosted official case)Baseline: Web conversion rate 3.22% · Formula: 16.5% ÷ 3.22% = 5.12x; source summarizes as 5x.
5m42s minutes and seconds per sessionApp session timeWithin approximately one week of launch · Appbrew (vendor-hosted official case)Baseline: Web session time 43 seconds · Formula: 342 seconds ÷ 43 seconds = 7.95x.
80% share of ordersPhone-order share before appPre-app measurement period is not disclosed. · Appbrew (vendor-hosted official case)Baseline: Pre-Appbrew operating state · Formula: Direct pre-app context; not attributed as an Appbrew outcome.

Context and boundaries

Workflowanalytics_reporting_and_experimentationNamed vendor case with raw app/web values reported within roughly one week.
Implementation??
CaveatsThe vendor's rounded 30% AOV claim differs from the 28.82% derived from disclosed raw values.–Short observation window limits durability inference.vendor_owned

Source trail

  1. Forever Beaumore Appbrew case study

    Within roughly one week the vendor case reports about 40% revenue, 46% orders, AOV of $338 app versus $262.39 web, conversion 16.5% versus 3.22%, and session time 5m42s versus 43s.

    company · accessed 2026-07-13
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