Proof grade B
The Indus Valley
Three cases covering broadcasts, retry automation, GPT/support, guided commerce and cart recovery.
Reported outcomes
Context and boundaries
Source trail
- How The Indus Valley Drove Consistent MoM Growth and a 15X ROI with WhatsApp
Vendor case: retry automation, two-way broadcasts, abandoned/PDP-drop journeys and GPT conversation audits. It reports 81.43% delivery, 15x WhatsApp ROI in October after six months of growth, journey ROI increasing from 22x to 35x in one month (59.1% analyst ratio), and 74% bot automation with an ambiguous 15% increase claim.
company · accessed 2026-07-13 - How The Indus Valley gets 2x RoAS and engagement with 2-way WhatsApp Campaigns
Vendor case: segmented weekend broadcasts and gamified two-way flows. It reports WhatsApp ROAS doubling, 1.2x conversion, 47% CTR improvement and 25% ROI improvement. The same 7–10% discounts are described as 50% more effective without defining effectiveness.
company · accessed 2026-07-13 - The Indus Valley sees a 200% MoM increase in revenue with LimeChat automation
Legacy vendor case: website widget, guided recommendation, payment links and conversational abandoned checkout. It reports 30% monthly bot-user growth, three-times cart conversion, 10% bot sales conversion and 9% abandoned-checkout conversion. A 200% month-over-month revenue increase appears in the title/impact card but not the detailed results.
company · accessed 2026-07-13