RIntelligence
BProof grade
7Metrics retained
1Evidence records
WebEngageVendor

Reported outcomes

30% %Increase in user retentionNo complete measurement window was disclosed for this reported value. · WebEngageBaseline: No comparable baseline was disclosed for this reported value. · Formula: WebEngage reports the value directly without enough numerator, denominator, cohort or calculation detail to reproduce it.
75% %Increase in D7 retentionNo complete measurement window was disclosed for this reported value. · WebEngageBaseline: No comparable baseline was disclosed for this reported value. · Formula: WebEngage reports the value directly without enough numerator, denominator, cohort or calculation detail to reproduce it.
9.51% %Uplift in conversionsNo complete measurement window was disclosed for this reported value. · WebEngageBaseline: No comparable baseline was disclosed for this reported value. · Formula: WebEngage reports the value directly without enough numerator, denominator, cohort or calculation detail to reproduce it.
1 day daysIn case users originating from both the entry points are not available on push, the system waits for 1 day. On timeout, the system then performs a check for email availability. If the user is available over an email, then an email is sent to the users that looks like this:for 1 day · WebEngageBaseline: No comparable baseline was disclosed for this reported value. · Formula: WebEngage reports the value directly without enough numerator, denominator, cohort or calculation detail to reproduce it.
51% %51% improvement in D3 Retention MOMNo complete measurement window was disclosed for this reported value. · WebEngageBaseline: No comparable baseline was disclosed for this reported value. · Formula: WebEngage reports the value directly without enough numerator, denominator, cohort or calculation detail to reproduce it.
77% %77% improvement in D6 Retention MOMNo complete measurement window was disclosed for this reported value. · WebEngageBaseline: No comparable baseline was disclosed for this reported value. · Formula: WebEngage reports the value directly without enough numerator, denominator, cohort or calculation detail to reproduce it.
1 month months1 month after starting the Journey to increase video play event after app installs, ALTBalaji witnessed a significant increase in the Day 1 to Day 7 retention percentages.No complete measurement window was disclosed for this reported value. · WebEngageBaseline: No comparable baseline was disclosed for this reported value. · Formula: WebEngage reports the value directly without enough numerator, denominator, cohort or calculation detail to reproduce it.

Context and boundaries

Workflowretention_subscriptions_and_loyaltyHow ALTBalaji, a popular on-demand video platform, use Journeys to increase their user retention rates by 30%
Implementation??
CaveatsVendor-hosted and vendor-reported evidence; no customer-owned quantified publication was retained, so this case is not grade A.–Metrics preserve the headline or Quick Facts label and direct-report lineage; no audited cohort methodology was disclosed.vendor_owned

Source trail

  1. ALTBalaji case study

    Official named vendor case: How ALTBalaji, a popular on-demand video platform, use Journeys to increase their user retention rates by 30% The normalized page yields 7 quantitative metrics with direct-report lineage and page-level caveats.

    company · accessed 2026-07-13
← Back to customer atlas