MoEngage

MoEngage currently positions itself as an agentic customer engagement platform trusted by 1,350+ consumer brands. It says agents handle workflows for marketing teams and decisioning for each customer while learning and improving.

MoEngage says Raviteja Dodda and Yashwanth Kumar founded the company in 2014; lists them as CEO and CTO/CISO; reports 700+ team members, offices in 17 countries, and operating presence across 75 countries. The page also gives inconsistent scale scopes of 1,350 brands across 60 countries versus presence in 75 countries, and its timeline marks Merlin AI in 2023, Merlin AI Agents in 2025 and the Aampe acquisition in 2026.

MoEngage packages Inform, Growth and Enterprise cross-channel marketing and analytics, and Personalize. Growth and Enterprise use Monthly Tracked Users (MTUs), sell multiple add-ons, require sales contact for exact price and carry a minimum one-year commitment; MoEngage-generated campaign events do not count as MTUs.

The current analytics product covers user, behavior, funnel, path, retention, acquisition, uninstall and session analysis; predictive segmentation and affinities; dashboards; and proactive insights that marketers can act on.

MoEngage markets cross-channel campaigns and Flows across website, SMS, push, mobile apps, email, WhatsApp, RCS, digital ads, onsite, in-app, content cards and connectors. Flows execute merchant-configured real-time journeys based on customer behavior.

MoEngage Personalize changes web and app experiences for known or anonymous visitors, including content, offers and product recommendations, and supports controlled experiments.

MoEngage Inform provides a single API for multi-channel transactional alerts, provider routing and fallback, templates, centralized logs and delivery monitoring.

MoEngage unifies behavioral, campaign, profile and external data into customer profiles for segmentation and activation.

Merlin exposes native Copywriter, Designer, Jinja, Data Description, Segment Assist, Flow Assist and Studio agents plus predictions, product recommendations, Intelligent Path Optimizer, Best Time and Next Best Channel. Current copy also says Custom Agents can execute, analyze and optimize background workflows, but detailed availability varies by feature.

Offer Decisioning manages offer eligibility, exclusions, priority, caps, scheduling and guardrails; supports manual priority, custom formulas or reinforcement-learning strategies; delivers dynamic and fallback offers through Personalize API; and reports offer and strategy performance.

MoEngage announced the acquisition of Aampe, terms undisclosed. It says a dedicated autonomous agent per end user decides message, timing, frequency and channel, composes messages and learns from outcomes under marketer-defined content, goals and guardrails; MoEngage is integrating this persistent per-person reinforcement-learning engine with workflow agents.

Early Access Campaign Decisioning Agents observe customer behavior, predict outcomes, select message, channel and frequency, optimize a configured reward function and operate under defined guardrails.

Early Access setup requires an authorized user to configure reward signals, eligible segments, exploration, frequency caps and control groups; supported roles include Admin, Manager, Marketer and custom permissions, and agents can be paused or resumed.

Early Access Campaign Decisioning can execute one-time or periodic mobile push, web push, email, SMS and WhatsApp campaigns after a marketer selects an active agent and configures campaign goals and content.

Early Access Flow Assist turns a high-level prompt into a flow structure and asks clarifying questions. The user must review the strategy, set the audience, configure message templates and content, define goals and publish the flow.

Early Access Flow Assist uses specialized natural-language, alternatives, flow-generation, instruction, optimization and JSON services, can retrieve relevant strategy knowledge and populates the journey canvas after clarification.

Early Access Campaign Insights is a read-only, workspace-aware agent for one-time and periodic Email and Push campaigns. It delegates analysis to Analyzer, Diagnostics, Comparator and Reporter agents, can recommend actions, retains private conversations indefinitely and cannot create, edit or delete campaigns.

MoEngage provides a hosted OAuth MCP server at mcp.moengage.com with nine read-only campaign tools. Access is workspace and role scoped, supports clients including ChatGPT and Claude, limits campaign queries to 30 days and cannot modify campaigns.

MoEngage supports maker-checker approval: a marketer sends a campaign for review and an approver approves or rejects it before launch. It applies to push, email, SMS, Flows, WhatsApp, in-app, onsite and connectors, with documented channel exclusions.

MoEngage documents Admin, Manager, Marketer, Developer, Analyst and custom roles with granular permissions for campaign creation and publishing, analytics, data, channels, configuration, integrations and security.

The Shopify solution synchronizes orders, customers, products and events; executes recommendations, back-in-stock and price-drop alerts, cart and lifecycle follow-ups, RFM win-back journeys, dynamic storefront banners and product grids, anonymous personalization and A/B tests. It does not claim to mutate checkout, allocate inventory or operate fulfillment.

MoEngage lists a current Shopify integration in its official marketplace.

MoEngage documents SDKs and APIs for users, events, imports, transactional messaging, push, WhatsApp templates, business events, campaign reports, segment synchronization, cards, templates and subscription preferences.

Content APIs pull external dynamic content such as product recommendations, coupons and preferences into messages at send time across push, web push, email, SMS, onsite, in-app, WhatsApp and connectors.

MoEngage executes approved-template WhatsApp campaigns as one-time, periodic or event-triggered sends, supports A/B tests, multichannel journeys and channel analytics, while provider approval and opt-in constraints remain external gates.

MoEngage reports 250+ technology, agency and reseller partners across 35 countries. Solution partners can provide campaign strategy, implementation and digital-transformation services.

MoUpgrade combines migration planning, implementation and support. Current proof includes SoundCloud migrating 200+ campaigns for 100M+ users in 12 weeks and other customer migrations measured in days or weeks.

MoEngage announced a $100 million investment from Goldman Sachs Alternatives and A91 Partners, said total funding had exceeded $250 million at that point, and described North America as its largest revenue-share region. It also cited 300+ enterprise migrations and time to value within weeks.

MoEngage announced an additional $180 million Series F led by ChrysCapital and Dragon Funds with Schroders, TR Capital, B Capital and others, bringing the Series F round to $280 million. The transaction included an approximately $15 million employee tender and select secondary transactions.

The current privacy policy identifies MoEngage Global Inc. as the service provider and lists a San Francisco address, an India office and Yashwanth Kumar as Data Protection/Grievance Officer. It says an Indian subsidiary receives data for service or troubleshooting; exact current group ownership is not disclosed.

The current legal index publishes agreements and DPAs for MoEngage Global Inc., MoEngage Inc. and MoEngage India Pvt. Ltd., plus SLA, technical measures, AI terms and subprocessor materials.

MoEngage contracts through Global Inc., Inc. or India Private Limited depending on the order form. The published agreement uses license subscription fees in the order form, 30-day invoice terms, a one-year initial term and annual renewal mechanics; current entity-specific MSAs may supersede the displayed prior version.

MoEngage documents SSO, two-factor authentication, SCIM, IP allowlisting, SDK authentication, firewall controls, account lockout and automatic logout.

MoEngage said all predictive, generative and decisioning AI would use the Merlin name, replacing legacy Sherpa branding while retaining existing functionality.

The live customer-story hub links the current case-study collection and surfaces named quantified and qualitative outcomes across industries and geographies.

The official case-study sitemap exposed 188 case-study URLs at cutoff. URL-by-URL resolution found 187 live individual case pages and one GoMechanic legacy URL redirecting to the general customer-story hub.

A current company-owned migration guide gives a comparative enterprise annual-spend context of $500,000-$1.4 million for MoEngage versus $1.5-$4 million+ for Salesforce Marketing Cloud. This is marketing scenario context, not a disclosed standard price or typical contract value.

Shiprocket documents a customer-owned SR Checkout integration in which a merchant supplies MoEngage Base URL, App ID, Data API ID and key; SR Checkout then shares Phone Number Added, Payment Initiated and Order Placed events to the merchant’s MoEngage workspace. This proves technical attach, not bundled resale or shared economics.

The official marketplace lists integrations across data, ecommerce, advertising, support, loyalty and channels. Its Voice Calls category includes Deepgram for AI-driven outbound calls, Amazon Connect for contact-center interaction sync and Knowlarity for connector voice campaigns; voice is partner-mediated rather than evidenced as a native MoEngage speech stack.

The current channel guide documents push, email, SMS/RCS, in-app, WhatsApp, web personalization, ad audiences, connectors and connected apps, with use cases including product recommendations, delivery updates, loyalty status and customer-service messages.

MoEngage provides 24/7 support worldwide with response targets varying by severity and plan tier, and directs product questions to customer-success managers or academy resources.

The official sitemap URL now redirects to the general customer-story hub rather than a distinct GoMechanic case page, so it is retained as an excluded legacy lead and not normalized as a usable case.

MoEngage reports daily delivery above 3 billion messages, including 2.5 billion push notifications, more than 250 million emails and 20 million WhatsApp messages. These are current company-reported platform volumes, not customer outcomes.

Most Preferred Channel produces a user-level preferred channel from response behavior across email, push and SMS for targeting and spend optimization; it is a recommendation/attribute that marketers use in campaigns, not independent campaign creation.

MoEngage executes one-time, periodic and event-triggered campaigns across supported channels, with optional best-time optimization. The merchant defines schedules, audiences and content unless an explicitly documented decisioning agent is used.

Frequency capping lets administrators limit communication volume by channel, delivery type or tag over a configured time window, providing a deterministic guardrail for automated campaigns.

MoEngage can insert AI-generated product recommendations into campaign content from configured recommendation models and catalogs.

MoEngage supports conditionals, personalization chips and Jinja across push, SMS, email, in-app, WhatsApp and Flows to render profile- or event-specific content.

Inform executes unified transactional alerts for order, booking and purchase confirmations, shipping and delivery updates, security alerts, passwords and OTPs across multiple providers through a single messaging infrastructure. It sends communications but does not operate orders or logistics.

Named customer case: BharatAgri Clocks a 30% Uplift in Conversion Rates Using MoEngage and Segment Integration. Displayed outcomes: 25%-30% Increase in install-to-sign up ratio; 20% Uplift in conversions

Named customer case: How SIVVI Increased Sales with MoEngage Dynamic Emails and Push Notifications. Displayed outcomes: 10% Customers from Dynamic Emails completed a purchase; 16% Customers (Smart Trigger Push) completed a purchase

Named customer case: BigBasket Improves Push Notification Delivery by 10% with MoEngage Push Amplification. Displayed outcomes: 10% Aggregate Increase in Push Notification Delivery; 16% Increase in conversions attributed to increased reach

Named customer case: Future Retail Leverages MoEngage to Increase Adoption of their Future Pay App. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: Nostragamus Achieves 50% Uplift in Push Notification Delivery With MoEngage’s Push Amplification +. Displayed outcomes: 40% Uplift in Delivery Rates Across All Devices; 50% Increase in Delivery Rates for UsersActive in the Last 30 Days

Named customer case: OYO Rooms Observes 8X Increase in Engagement with Seamless Omnichannel Engagement. Displayed outcomes: 8X Increase in engagement campaigns; 5X Increase in CTR

Named customer case: Vedantu Achieves 12% Uplift In Delivery Rates And Boosts Customer Engagement. Displayed outcomes: 12% Uplift in Push Delivery Rates Across All Devices; 6% Increase in Adoption and Engagement

Named customer case: Adda247 Automates 90% of Customer Data Analysis Using MoEngage Analytics. Displayed outcomes: 90% Data analysis automated; 72% Reduction in manual campaigns

Named customer case: Mamikos Boosts Room Rental Bookings by 20% Using MoEngage Analytics. Displayed outcomes: 20% Boost in room rental bookings; 30% Improvement in CTRs on conversion campaigns

Named customer case: RentoMojo Witnesses 20% Increase In Purchase Rate Using Dynamic Product Messaging. Displayed outcomes: 20% Increase in the purchase rate; 80% Improved email deliverability

Named customer case: How MoEngage Quickly Onboarded and Provided Stellar Customer Service to Cleargate. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: How AXISNet Drives Higher Engagement, Growing MAUs by 89.5%. Displayed outcomes: 89.5% Growth in MAU in less than1 year compared to benchmark of 88%; 18.4% uplift in push delivery rates compared to benchmark uplift of 7.3%

Named customer case: Magenta Telekom Observes 1.5x Growth in App Adoption. Displayed outcomes: 1.5x Growth in app adoption; 140% Rise in conversions for tariff changes offers

Named customer case: SportsCafe Achieves 32% Lift in Page Views with MoEngage Web Push Notifications. Displayed outcomes: 32% Increase in Average page Views; 120% Increase in Time-spent from ‘Web Push Visitors’

Named customer case: How Pro360 Grew Their Subscribers by 2.6x Using Smart Triggers. Displayed outcomes: 2.3X Increase in Subscribers; 2.4X Increase in MAUs

Named customer case: Hallo Magenta Maximised Conversions by 30% Using MoEngage Push Notifications and Flows. Displayed outcomes: ↑75% CTR; ↑30% Conversion Uplift

Named customer case: NOICE Adopts An Insights-led Approach To Engagement, Boosts DAUs By 34%. Displayed outcomes: 34% Increase in DAUs; 21% Increase in MAUs

Named customer case: Spielworks Sees a 200% Growth in Revenue With MoEngage. Displayed outcomes: 200% growth in revenue; Uplift in conversions due to data-driven customer journeys

Named customer case: How Adda247 Clocked 60% Q-o-Q Uplift in Revenue. Displayed outcomes: 60% Uplift in Q-o-Q Revenue; 8% Conversion Rates via In-App

Named customer case: Jenius Chooses MoEngage to Improve Automation and Customer Engagement. Displayed outcomes: 6 Million Customers in Indonesia; 66% Reduction in Go-Live Timelines

Named customer case: Payactiv Brings Together Promotional and Transactional Alerts to Deliver 100k+ Emails a Day with MoEngage Inform. Displayed outcomes: 9x Increase In Conversions from Email Notifications; 100k+ Email Campaigns A Day With MoEngage Inform

Named customer case: Octapharma Plasma Observes 35% Email Open Rates with Personalized Segmentation. Displayed outcomes: Up to 35% Conversion Rates Due to Email A/B Testing; Over 35% Email Open Rates

Named customer case: How Batelco Personalized Engagement to Increase App Users by 35%. Displayed outcomes: 77% Uplift in Average MAUs; 241% increase in Push Notification CTR

Named customer case: Como o Appost Usa a MoEngage Para Aumentar a Retenção de 15 Dias em 37%. Displayed outcomes: 37% Aumento de na taxa de retenção de 15 dias; 80% Aumento de no ROAS após a integração da MoEngage

Named customer case: How Philippines’ Fastest Growing Bank, GoTyme, Unified 3 Mn+ Siloed Customers. Displayed outcomes: 100+ customer touchpoints automated; 1 month to 1 hour reduction in average campaign execution time

Named customer case: How ixamBee Generated 20% More Qualified Leads By Personalizing Their Website. Displayed outcomes: 20% improvement in lead conversion rate from the website; 97.2% faster go-live time with personalized experiences on the website

Named customer case: Cómo Wayni usa Inform y gana autonomía, agilidad y seguridad en sus campañas y mensajes transaccionales. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: Landmark Group Observes 56% Uplift in Purchases during the White Wednesday Sale. Displayed outcomes: 56% Uplift in Purchases; 65% Retention Rate of Subscribers and Purchases

Named customer case: FNP Witnesses a 40% Conversion Rate on Cart Abandonment Campaigns With MoEngage. Displayed outcomes: 12.86% CVR for lead gen pop-ups using On-site Messaging (OSM); 40% Conversion rate for shipping discount campaign (OSM)

Named customer case: Udrive Personalizes Customer Journeys and Campaigns to Achieve New Registrations. Displayed outcomes: 86% New Registrations; 15.6% Conversions using Analytics, Funnels, and Flows

Named customer case: DAMAC Boosts Lead Generation by 18.3% With Segmentation and Hyper-Personalized Communication. Displayed outcomes: 59% uplift achieved in CTOR; 18.3% increase in lead generation

Named customer case: OptimizeFT Employs MoEngage's Journey Orchestration to Enhance Customer Journeys. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: How Beem Experienced a Swift Migration with MoEngage and a 38% Uplift in SMS Click-through Rates. Displayed outcomes: 50 Days To Complete End-to-end Migration; 38% Uplift in SMS CTRs

Named customer case: How Airtel Xstream achieved their North Star Metrics for Growth using MoEngage. Displayed outcomes: 85.6% Conversion Rate From In-app Interstitials; 61.4% User Retention Rate on Mobile Apps

Named customer case: Bisleri Leverages Phygital Engagement to Drive App Adoption. Displayed outcomes: 1.2% Conversion rates via OSM campaigns; 98% Email Delivery Rates

Named customer case: Bella Vita Organic Uplifts Retention Rates by 57% Using MoEngage's RFM Segmentation. Displayed outcomes: 57% Uplift in Retention Rates; 12X Increase in Dormant Users Conversion

Named customer case: How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement. Displayed outcomes: 44% Reactivation of Dormant Customers Within 90 Days; Deep Segmentation Based on Customer Affinity

Named customer case: How The Indian Express Witnessed a 2X Uplift in Paid Subscribers. Displayed outcomes: 2X Uplift in paid subscribers; Zero Dependency on tech teams

Named customer case: Max Fashion Observes Incremental Revenue Uplift Using MoEngage. Displayed outcomes: 25% Uplift in conversions via cart abandonment journeys; 5% Uplift in Incremental monthly sales revenue

Named customer case: Glance achieves 50% faster campaign go-live times with MoEngage's Merlin AI. Displayed outcomes: 50% faster campaign go-live times; 38% uplift in mobile push notification CTRs; 2 million customers added to A/B tests

Named customer case: How Fanory’s Celebprime Drives 30% Increase in Revenue for Creators. Displayed outcomes: 40% increase in user retention rates; 30% increase in revenue for creators

Named customer case: Airtel Xstream Saw 30% Conversion Rates With WhatsApp. Displayed outcomes: 30% Conversion rate; 90% Delivery rate

Named customer case: abillion Improves Conversions by 41% Leveraging AI-powered Campaign Optimization. Displayed outcomes: 41% Increase in Conversions; 13.6% Boost in Stickiness

Named customer case: LivWell Leverages Advanced Segmentation to Drive Higher Conversion and Product Adoption. Displayed outcomes: 2.5X higher conversion rate from event-triggered onboarding flow; 2X higher conversion rate from partner-led in-app communications

Named customer case: Alodokter Witnesses 45% Uplift in Engagement using AI-based Campaign Optimization. Displayed outcomes: 10% CTR Improvement for Free-to-premiumUser Conversion Campaigns; 60% Increase in Monthly Active Users

Named customer case: Mamikos witnesses 31% Higher Click Through Rates with Mobile Push Notification Templates. Displayed outcomes: 31% Higher Push Notification CTR; 35% More booking confirmations

Named customer case: Ahamove Sees over 14X Conversions after Partnering with MoEngage. Displayed outcomes: 6X Increase in Monthly Traffic; 4X Increase in Push Notifications Delivery

Named customer case: How Kompas.id Drives 25% Boost in Subscriptions with Onsite Messaging. Displayed outcomes: 300% boost in onsite messaging CTRs; 42% increase in Monthly Active Users (MAUs)

Named customer case: Anteraja Increases Push CTRs By 2.25x Using Zero-Code Push Templates. Displayed outcomes: 31% Uplift in CTRs using push templates; 78.6% Push deliverability rate

Named customer case: How YesStyle Migrated 20+ Multi-geo (8 languages) Journeys in 12-13 Weeks. Displayed outcomes: 20+ Multi-geo (in 8 languages) journeys of 12-13 weeks taken live; 50% Faster migration in terms of timeline

Named customer case: How ABS CBN Retains 92% of Subscribers. Displayed outcomes: 92% Retention rate (earlier 80%); 7.6% Churn rate (earlier 8.7%)

Named customer case: JULO Speeds Up Strategy: Improves Time to Value (TTV) from Weeks to JUST 2 Days. Displayed outcomes: 3x better onboarding comms effectiveness over the year; 2x growth in registrations over Fintech benchmarks; 3x increase in overall transactions; 13% conversion for retention

Named customer case: Scaling to 2 Million Emails Per Day: MoneyHero Amplifies Customer Engagement With MoEngage. Displayed outcomes: 60 days Migration, Implementation and Go-Live Timelines; 2+ Million Emails Email Ramp Up Volume

Named customer case: Chope Boosts Conversions by 3X using Advanced Segmentation and Personalized Engagement Across Channels. Displayed outcomes: 2X Higher email open rates than industry benchmark; 3x Increase in campaign CVRs for segmented audience

Named customer case: Pocket FM Achieves 3X User Growth Through Personalized Engagement with MoEngage. Displayed outcomes: 3X+ Uplift in MTUs; 85% Consistent Push Delivery Rates; 20% Increase in CTR

Named customer case: How KUPU Reduced Critical Alert Go-Live Time By 96% with MoEngage Inform. Displayed outcomes: +25% Retention; +76% Engagement

Named customer case: How Hero FinCorp (HIPL) Boosted ABND Recovery by 22% and Modernized Customer Journeys with MoEngage. Displayed outcomes: 32% Contribution to overall monthly disbursals; 22% Uplift in ABND (Approved But Not Disbursed) recovery via voucher and retargeting campaigns; 30% Improvement in CTR in Tier 2 cities

Named customer case: Star Health Amplifies Digital Engagement, Achieving a 2X Uplift in Policy Holder MAUs. Displayed outcomes: 2X Uplift in Policy Holder MAUs; 56% Increase in Active Downloads; 50% Drop in Go-live Time for Campaigns

Named customer case: OYO Boosts Push Notification Delivery by 44% Using MoEngage. Displayed outcomes: 44% Increase in Delivery Rates for Xiaomi Devices; 25% Uplift in Overall Push Notification Campaign Delivery Rates

Named customer case: On Beat with SoundCloud: Migrating 200+ Campaigns to MoEngage for 100M+ Users in 12 Weeks. Displayed outcomes: 12 Week Migration; 200+ Migrated Multi-geo Campaigns

Named customer case: Poshmark Observes a 30% Lift in Conversions Due to Flow Versioning With MoEngage. Displayed outcomes: Up to 60% Email Open Rates due to Flow Versioning; 1.5 Billion Emails Sent per Month

Named customer case: Choice Broking Achieves a 50% Uplift in KYC Conversions by Bridging the Digital-Physical Divide. Displayed outcomes: 19% Uplift in Conversion Rate; 22-30% Increase in Engagement; 25% Improvement in Open Rates

Named customer case: Skroutz Achieves 350% Uplift in Conversion With Automated Customer Journey Flows. Displayed outcomes: 350% Increase in conversions with loyal customers; 300% Increase in weekly campaign creation

Named customer case: How Mamaearth Successfully Increased Repeat Customers by 26%. Displayed outcomes: 219% Uplift in Delivery Rates; 26% Increase in Repeat Customers

Named customer case: OYO Tăng 44% Phân phối Thông báo Đẩy nhờ sử dụng MoEngage. Displayed outcomes: 44% Tăng tỷ lệ phân phối trên các thiết bị Xiaomi; 25% Tăng tỷ lệ phân phối tổng thể của chiến dịch thông báo đẩy

Named customer case: 1Weather, Top-rated U.S. Weather App, Scales Mobile User Engagement by 3X. Displayed outcomes: 25 Million Incremental app opens; 10% Increase in CTRs

Named customer case: 6thStreet CRM Team Delivers 4x Growth in Business Contribution in 12 Months. Displayed outcomes: 4X Growth in CRM Revenue Contribution; 24% Uplift in Repeat Purchases

Named customer case: Adda247 Uplifts Conversion Rate by 35% Using MoEngage Dynamic Product Messaging. Displayed outcomes: 35% Increase in tests and quizzes conversation rate; 12% Boost in CTRs for re-engagement campaigns

Named customer case: How AI Helped Telekom Macedonia Achieve 132% Growth in Customer Engagement. Displayed outcomes: 132% CTR growth across 50+ campaigns; 16.28% CTR increase with GenAI copy vs. manual copy; 6.32% CVR improvement from AI‑driven optimisation; 35% fewer notifications sent

Named customer case: Alfagift Boosts Monthly Transacting Customer Base to 45% with Connected Retail Approach. Displayed outcomes: 2X Boost in new installs; 29% Improvement in install to sign-up to conversion

Named customer case: Amar Bank’s Customer-centric Campaign Performs 8.5x Better than Industry Average. Displayed outcomes: 2x Boost in customer engagement; 7.25% Conversion rate for flow campaigns

Named customer case: Angkas Transforms Digital Engagement to Boost Rider Conversion and Driver Adoption. Displayed outcomes: Up to 30% Higher & Faster Adoption; 30% Communication Cost Saving; Up to 10% Higher Conversion

Named customer case: Audiomack Achieves 18% Increase in Premium Trial Conversion Rates From AI-Driven Insights. Displayed outcomes: 18% increase in premium trial conversion rate; 17.8% boost in sessions per customer

Named customer case: Audiomack Sees 18% Increase in Free to Paid Subscribers with MoEngage. Displayed outcomes: 5.5% Increase in Retention; 17.8% Lift in Sessions Per Customer

Named customer case: Blibli Drives 7X Conversions on Cart Abandonment Campaigns Using Dynamic Product Messaging. Displayed outcomes: 7X Increase in Conversions for Cart Abandonment Campaigns; 5X Uplift in Conversions of Geofence Push Campaigns

Named customer case: Blibli Uplifts Repeat Purchase Rate by 43% Using Tactical Gamification. Displayed outcomes: 43% Increase in the Repeat Purchase Rate; 70% Boost in Engagement

Named customer case: How Carlo Cashback & Payment App Boosts Customer Loyalty and Local Business Growth Across Monaco, Bordeaux, and Aix-en-Provence. Displayed outcomes: 67% email open rate; 7.5% email CTR; 12.5% card registration conversion; 43% growth in merchants YoY

Named customer case: Como a ALLYA triplicou engajamento e ganhou eficiência com a MoEngage. Displayed outcomes: +3x cliques por notificação push enviada já no primeiro mês; Implementação rápida menos de 45 dias; Ganho de eficiência operacional e redução de custos ao consolidar múltiplas ferramentas

Named customer case: Como o Davi alcançou uma taxa de abertura de 78% no e-mail com a ferramenta de segmentação da MoEngage. Displayed outcomes: Comunicação mais assertiva Mensagens certas, para as pessoas certas, na hora certa; Melhores taxas de entrega abertura e clique dados que comprovam o engajamento real

Named customer case: Foodhub Delivers a Personalised Experience Using MoEngage Segmentation. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: Fastic, A Health & Fitness App With 50+ Million Downloads, Successfully Migrates to MoEngage. Displayed outcomes: 35% increase in subscription purchases; 3 weeks to migrate to MoEngage

Named customer case: How Empiricus Increased Customer Retention by 135% with Automated and Personalised Journeys. Displayed outcomes: 135% increase in new customer retention; 1 New Product Launched

Named customer case: How Foodhub Increases Basket Conversion to 86% Using MoEngage Customer Insights. Displayed outcomes: 4 weeks Quick and efficient onboarding; 86% Increase in basket conversion

Named customer case: How LINE Bank Hits the Personalization Sweet Spot with 86% Boost in CVR. Displayed outcomes: 86% Boost in CVR; 2 Days to 2 Hours Reduction in campaign launch time

Named customer case: How Tonik Bank Creates Seamless Banking Experience for its Customers. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: How Lifestyle Improves Customer Retention by 30% Using Dynamic Engagement Strategy. Displayed outcomes: 30% Improvement in Retention Rate; 4X Boost in Conversion Rate

Named customer case: Lifesum App Drives 19.2% Habit Adoption with Dynamic Push Notifications. Displayed outcomes: 84% Conversion rate for dinner logging reminders, a 19.2% month-on-month increase in user habit adoption; 92% Conversion rate for breakfast logging reminders, driving a 9.2% month-on-month increase in user habit adoption; 4.58% Average CTR across all reminders which nearly double the 2.25% industry average for Health & Fitness apps

Named customer case: MANO Observes a 50% Rise in App Activation Rates Using Personalised Communication. Displayed outcomes: 51% Increase in app activation rates; 27% Increase in engagement through win-back campaigns

Named customer case: Mashreq Neo Boosts Debit Card Activation by 16% using Omnichannel Experience. Displayed outcomes: 23K Customers Onboarded in the Last 3 Months; 25% Surge in ‘Quick Remit’ Usage

Named customer case: Telekom Romania, a Deutsche Telekom Subsidiary, Improves Campaign CTR by a Staggering 65% with Merlin GenAI. Displayed outcomes: 65% increase in click-through rate; 15 hours saved per month on billable time from manual copywriting

Named customer case: MFast Moves The Conversion Needle by 38% With Personalized Engagement. Displayed outcomes: 44% Increase in DAUs; 39% Increase in MAUs

Named customer case: How Policybazaar Adopted a Proactive Approach to Engagement Using MoEngage. Displayed outcomes: 100% YOY increase in APE via Push; 86% Push delivery rates

Named customer case: Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement. Displayed outcomes: 4 Martech Systems Replaced with MoEngage; 10% Uplift in Overall Revenue; 10X Jump in Overall Conversions

Named customer case: S’More Achieves 65% Uplift in the App Engagement Time with Personalized Customer Experiences. Displayed outcomes: 65% Uplift in the App Engagement Time; 15% Higher Onboarding Completions

Named customer case: StepSetGo Uplifts Reinstalls by 8% With Push Amplification™ and In-App Messaging. Displayed outcomes: 6% Increase in push notifications reach; 8% Uplift in reinstalls

Named customer case: Sweatcoin Observes a 15% Uptick in Customer Retention Using MoEngage Advanced Analytics. Displayed outcomes: 28% Average conversion on influencer campaigns via push notifications; 15% Uptick in customer retention

Named customer case: How Symbo Insurance used MoEngage as an All-in-one Engagement Platform. Displayed outcomes: 150% Boost in engagement; 100k Seamlessly onboarded users

Named customer case: How Tanishq Replicated its Offline Success and Uplifted App Retention Rates by 25%. Displayed outcomes: 25% Uplift in Weekly Retention Rates; 107% Increase in Click-to-conversion Rates

Named customer case: 6thStreet.com Uses Smart Recommendations and AI to Drive 2.5X Higher Conversions. Displayed outcomes: 3X Higher CTRs for Automated Campaigns; 2.5X Higher Conversions Using AI and Smart Recommendations

Named customer case: TATA AIG Decreases Manual Efforts by 90% & Supercharges Customer Engagement Using MoEngage. Displayed outcomes: 90% Decrease in manual efforts; 93% Drop in go-live time for complex campaigns

Named customer case: MoEngage Enhances Tata Play Mobile App’s Campaign Efficiency with Personalization and Contextual Engagement. Displayed outcomes: 2X Uplift in MAUs; 2X Uplift in Upselling Revenue; 1.4X Surge in Campaign Impressions

Named customer case: The ENTERTAINER Chooses MoEngage and Migrates 45+ Apps within 10 Weeks. Displayed outcomes: 20+ brand's customer and event data integrated via an SDK; 10 apps migrated within 40 days

Named customer case: Popular U.S. Bridalwear Brand Cocomelody Boosts Repurchase Rates by 27%. Displayed outcomes: 27% Increase in Repurchase Rate; 69% Boost in Return on Online Ad Spend (ROAS)

Named customer case: vetevo Migrates to MoEngage and Successfully Launches Within 3 weeks. Displayed outcomes: 3 weeks Swift migration from Braze; 3 reasons Best-of-breed CEP, Best Professional Services, Value for Money

Named customer case: Zigi aumenta retenção de usuários em 40% em um trimestre com fluxos automatizados da MoEngage. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: How GIVA Increased Its Repeat Purchase Rates by 50%. Displayed outcomes: 50% increase in repeat purchases; 5% to 10% increase in conversions

Named customer case: Zigi Increases User Retention by 40% Using MoEngage's Automated Flows. Displayed outcomes: 40% Increase in User Retention

Named customer case: AI-Powered Engagement: Gujarat Titans Drives 93% Screenview Surge by Unifying Data and Powering Fan Loyalty. Displayed outcomes: 93.89% Uplift in App Screenviews; 62.45% Increase in DAUs; 36.72% Growth in Registrations

Named customer case: WOW Skin Science Clocks a 10-12X Uplift in ROI. Displayed outcomes: 10-12X uplift in ROI; 40% lesser spends with the same revenue rates

Named customer case: Coca Cola Leverages MoEngage to Deliver Hyper-personalized Retail Journeys. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: Tata Capital Achieved Real-Time Customer Engagement with MoEngage. Displayed outcomes: Campaign Go-live Time From Days to Real-time; Unified 360° Customer View From 5 Distinct Internal Databases

Named customer case: How HT Digital Mastered Real-Time News Personalization and Engagement with MoEngage. Displayed outcomes: Significant Boost in Retention Rates; Higher CTR on Breaking News Push Notifications

Named customer case: How BigBasket Increased Its User Reachability & Operational Efficiency. Displayed outcomes: 65% to 90% increase in push deliverability; 1.8% to 3% uplift in CTR

Named customer case: How VieON Improved MAUs by 3X Using Insights-led Engagement. Displayed outcomes: 3X increase in Monthly Active Users across the app; 5X increase in paid subscribers driving revenue growth

Named customer case: Tata Digital Delivers Critical Alerts Across 50+ Brands with 0 Latency. Displayed outcomes: Zero Latency in delivering Transactional Messages; 1 API For Critical Alerts Across 50+ Brands

Named customer case: Zeta delivers on promise of omnichannel real-time transactional messaging at scale with MoEngage Inform. Displayed outcomes: 9.6 million+ critical alerts sent in a year; <2 seconds send time for transactional messages; 45+ use-cases across the customer lifecycle

Named customer case: How Navi Used WhatsApp to Increase Insurance Upsells by 1.5x. Displayed outcomes: 1.5x Increase in Insurance Upsells; 120% Increase in Loan Disbursals

Named customer case: How Segari Delivers 20% Boost in WhatsApp Performance over Benchmarks. Displayed outcomes: 93.42% Retention Rate; 20% Higher WhatsApp delivery rates compared to the benchmark

Named customer case: BlinkX by JM Financial Doubles MAUs with Seamless Customer Onboarding and Engagement Practices. Displayed outcomes: 114% Increase in MAUs; 16000 Crores+ Asset Under Management (AUMs); 5.08% Stickiness Quotient (Q4'24)

Named customer case: Classic Rummy Succeeds To Entertain: Boosts Player Retention By 24%. Displayed outcomes: 3X Increase in the total value of payments in 6 months; 24% MoM user retention (2X more than industry average)

Named customer case: How Rain Increased Email Deliverability by 3X and Cracked Email Inboxing. Displayed outcomes: 3X Improvement in Email deliverability, reaching industry-leading delivery rates; ~60% Open rates for highly responsive segments respectively

Named customer case: Public Improves its Marketing Automation ROI by 27x Using Customer Journeys and New Channels. Displayed outcomes: 27x Uplift in Marketing Technology ROI

Named customer case: 20X Improvement in Email Open Rates Helps EarlySalary to Reduce User Drop-off Rate by 5%. Displayed outcomes: 100% Improvement in Inbox Placement; 5% Reduction in User Drop-offs

Named customer case: Como o Outback Personalizou Campanhas de Engajamento Usando MoEngage Insights. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: How Outback Personalized Engagement Campaigns Using MoEngage Insights. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: Spencers Uses Insights-led Personalization to Drive 30% Conversion Across Cart Abandonment Campaigns. Displayed outcomes: 30% Conversion rates across cart abandonment campaigns with personalization using Flows; 10% Uplift in conversion rates on cross-sell campaigns

Named customer case: 18Birdies Hits a Hole in One with MoEngage by Decreasing Cost by 50%. Displayed outcomes: 3 months Saved in Implementation Time Due to Customer Support; 2x More Campaigns Enabled Than Previous Year

Named customer case: Jimmy Brings Grows Revenue by 2.6X Using Affinity Segmentation. Displayed outcomes: 2.6x Growth in revenue; 34.8% Growth in DAUs

Named customer case: How HoppyGo Achieved a 69% Conversion Rate With Multi-Channel Engagement. Displayed outcomes: 69% Conversion rate for in-app campaigns (driving to booking page); 31% Conversion rate with push campaign (driving coupon code usage)

Named customer case: How POPS Worldwide Increased Product Stickiness by 19% via Personalized Content Recommendations. Displayed outcomes: 18.92% Increase in DAU:MAU ratio; 46% Increase in video content consumption

Named customer case: How Orcas Decreased its Cost Per Lead by 30-35% With Automated Campaigns. Displayed outcomes: 30-35% Decrease in Cost Per Lead with Automated Campaigns; 4.46% CTRs for Push Notifications

Named customer case: How Tickertape Drives ~11% In-App CTRs Overtaking Industry Benchmark of 8.3%. Displayed outcomes: 10.8% Overall CTR compared to industry benchmarks of 8.3%; 60% of customers seeing their campaigns compared to 20-30% for event-triggered campaigns

Named customer case: How Samco Securities Reduced Cost by 40% and Boosts Click Rates by 5%. Displayed outcomes: 40% Uplift in Average Order Value; 15% Boost in DAUs; 3.33x Higher conversions than industry benchmark

Named customer case: Bijak Leverages MoEngage’s Stylized Push Campaigns to Achieve 50% Uplift in CTR. Displayed outcomes: 50% Uplift in Push CTR; 15% Increase in Customer Signups

Named customer case: How Razorpay Leveraged MoEngage Flows to Drive Merchant Engagement and Retention. Displayed outcomes: 25% Uplift in Merchant Retention; 19% Increase in Re-engagement Metrics; 29% Boost in Merchant Onboarding Rate

Named customer case: Furlenco Grew App-Driven Subscriptions From 30% to 75% in Three Years Using Contextual Engagement. Displayed outcomes: 75% Subscriptions from their mobile app; Optimized Communication With personalized A/B testing

Named customer case: How Cake DeFi Uses Omnichannel Strategies to Retain Over 98% of Customers. Displayed outcomes: 200% Uplift in account verification; 42.9% Uplift for control group user path campaigns

Named customer case: Future Group’s Wallet App Future Pay Boosts Active Userbase by 20%. Displayed outcomes: 60% Increase in conversions (purchases); 20% Increase in overall traffic

Named customer case: Banco Pichincha Aumenta Un 18% El Uso De La Banca Móvil Con Notificaciones Push Personalizadas. Displayed outcomes: 18.5% Aumento en el uso de la banca móvil; 66% En clientes activos de 30 días

Named customer case: Country Delight Observes 2.5X Boost in DAUs during Pandemic Lockdown. Displayed outcomes: 50% Existing Users Retained; 20% Improvement in Conversion Rate

Named customer case: Vedantu Grew 65% of Their Topline Business With Insight-led Engagement. Displayed outcomes: 65% Overall growth in the topline business; 3x Increase in DAUs

Named customer case: CoinDCX Grow Weekly Active Users to 80% using User Path Analysis. Displayed outcomes: 80% Increase in weekly active users; 18x Growth in TAT (from 36 hrs to 2 hrs)

Named customer case: Thomas Cook Achieves 90% Faster Campaign Go-live Times with MoEngage's Merlin AI. Displayed outcomes: 90% Faster Campaign go-live times for Push Notification campaigns; 5-10 Minutes Time taken to create visuals for Push Notification campaigns what was previously a 2-4 hour designer-dependent workflow

Named customer case: Ujjivan Small Finance Bank Drives Digital Adoption Among Unserved Customer Segments Uplifting Conversions From 2% to 18%. Displayed outcomes: 2% to 18% Uplift in conversions from digital channels; 123+ Crores of EMI collected in just 5 months via digital mode

Named customer case: Travelodge Upgrades Post-Booking Journey and Boosts Revenue by 354%. Displayed outcomes: 354% Increase in post-booking email revenues YOY; 87% Click-through rate (CTR) from pre-arrival emails; 640% increase in uptake of breakfasts from AB testing; +13.7% increase in early arrival/late checkout sales in 3 months since the campaign

Named customer case: MyDeal Boosts Conversions by 2X With A Mobile-Forward Engagement Strategy. Displayed outcomes: 2x Conversions; 61.2 Click-through-rate

Named customer case: NOVA Entertainment Boosts Loyalty with Listeners via an Insights-led Approach to Engagement. Displayed outcomes: 17% Increase in General Mobile App Activity; 5% Improvement in In-app Listening

Named customer case: Treebo Achieves Higher Conversions and Improved Delivery Rates with MoEngage. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: Kredivo Uses MoEngage Automated Flows to Influence Up To 40% Conversions. Displayed outcomes: 20% Uplift in Push Notifications Delivery; 64% Conversion Rate for Triggered Emails

Named customer case: Flipkart Shopsy Observes 4X Uplift in Conversions Using MoEngage. Displayed outcomes: 4x Uplift in Conversions; 2X Uplift in Retention

Named customer case: Edamama Achieves a 213% Uplift in Conversions with MoEngage’s AI-Driven Recommendations. Displayed outcomes: 213% Uplift in conversions; 260% Increase in CTRs

Named customer case: 7-Eleven Vietnam Drives 303% Increase in New App Customers With 360-degree Customer Profile. Displayed outcomes: 78% Increase in MAUs; 20% Increase in Stickiness

Named customer case: Get My Slice Achieved an Industry-Record of 35% in Email Open Rates. Displayed outcomes: 35% Uplift open rate; 8% Higher click-through rate

Named customer case: How Oswald, a Unilever Brand, Uses MoEngage to Power Omnichannel Engagement. Displayed outcomes: Seamless integration of online and offline customer data; Better personalisation driven by powerful analytics

Named customer case: The ENTERTAINER Achieves AED 5.4 Million Savings with 60%+ uplift in Redemptions for Visa Cardholders Using MoEngage. Displayed outcomes: AED 5.4 Million Estimated savings for visa card holders; 35% Reduction in manual work through MoEngage's platform

Named customer case: Aza Fashions Boosts In-app Revenue by 25% Using MoEngage’s AI-powered Personalization. Displayed outcomes: 20% Jump in Email Engagement; 25% Growth in In-App Revenue

Named customer case: Bisleri Boosts D2C Customer Retention by 50% Using Personalized Omnichannel Journeys. Displayed outcomes: 50% Customer retention; Greater agility Through campaign automation; Effective communication Through cross-channel personalization

Named customer case: How GIVA Uses MoEngage to Drive Deeper Customer Analysis and Omnichannel Engagement. Displayed outcomes: Instant Operational Visibility; Unified Engagement Across Channels; Agile Campaign Adaptation

Named customer case: Como a Imigrantes Bebidas elevou conversão e personalização usando MoEngage. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: Housing.com Uses MoEngage's Advanced Segmentation to Drive Contextual Engagement. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: IndusInd Bank Improves Agility and Campaign Velocity with MoEngage. Displayed outcomes: 99.97% Reduction in campaign go-live timelines; 2.6x Growth in transactions over the last 6 months.

Named customer case: A Deep-dive into Blibli’s Seamless Omnichannel Commerce Journey. Displayed outcomes: No quantified stat card; qualitative deployment story.

Named customer case: XL Axiata Drives 22% Increase in App Stickiness and Improves Customer Engagement. Displayed outcomes: 29.5% Conversion rate for their rewards program; 26.19% Increase in click-through rates via A/B testing on weekend deals

Named customer case: Publishers Clearing House Re-engages 30k Dormant App Users With MoEngage Predictions. Displayed outcomes: 58% Boost in Average In-apps CTR; 23% Increase in Daily Active Users

Named customer case: Como os fluxos de MoEngage ajudaram a Waynimóvil a aumentar o número de empréstimos em 2.5x. Displayed outcomes: 2.5x Aumento no número de empréstimos emitidos dentro de um ano de uso do MoEngage; 31.1% De aumento da conversão global da etapa 1 para a etapa 2 como resultado da utilização de MoEngage Flows para o onboarding (taxa de conversão única de 15%)

Named customer case: Franki Drives 225% Uplift in Conversions with Predictions for Video-powered Culinary Experiences. Displayed outcomes: 12% Increase in Customer Retention; 524% Increase in Average Session Duration

Named customer case: JibJab Observes 30% Boost in CTR by Personalizing Push Notifications. Displayed outcomes: 1.5x Lift in Conversion Ratio; 30% Uptick in CTR

Named customer case: Gaana Boosts Premium Subscriptions and Drives App Engagement with MoEngage. Displayed outcomes: 120% Uplift in Gaana+ ‘Premium Subscriptions’; 10% Daily Active Users through Push Notifications

Named customer case: Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue. Displayed outcomes: 20% Uplift in Revenue from the Loyalty Management Program; Multiple Automated Customer Journeys in Place

Named customer case: AZADEA Group Grows 300% Weekly New Customers after Adapting an Omnichannel Approach. Displayed outcomes: 45% Increase in Sales Contribution; 50% CVR Uplift from Abandoned Cart Flow; 300% Growth in Weekly Database Acquisition; 27 Points Improvement in NPS

Named customer case: Speedi Witnesses a 6X Increase in Retention Rate Using Segmentation and Personalization. Displayed outcomes: 2.42% RFM Segmentation CTR; 19.8% Personalized In-app CTR

Named customer case: Brands For Less (BFL) Uses Segmentation & Personalized Campaigns to Drive 2x MAU. Displayed outcomes: ~80% Increase in e-mail open rates; 65% Increase in brand's average daily active users

Named customer case: Gathern Sees a 240% Uplift in Bookings Using Flows and Smart Recommendations. Displayed outcomes: 240% Increase in the number of bookings; 21.6% Conversion rate for cart abandonment flows

Named customer case: Alsaif Gallery Witnesses 15% Increase in Revenue with Flows and Smart Recommendations. Displayed outcomes: 15% Increase in revenue; 5.46% Dynamic Product Messaging Campaigns

Named customer case: Xcite Boosts CRM Revenue from 8% to 25% with AI-Powered Automation via MoEngage. Displayed outcomes: 212% Uplift in CRM-driven revenue share; 175% Increase in Average Revenue Per User; 40% Growth in the highest-spending customer segment

Named customer case: V Perfumes Leverages MoEngage to Drive 32% Revenue Uplift and Reduce Churn by 8% with an AI-Powered Strategy. Displayed outcomes: 20.35% Increase in revenue directly attributed to automated journey; 32.3% Growth in revenue generated from CRM campaigns; 25.6% YoY increase in conversions across digital channels

Named customer case: Piramal Finance Automates Customer Journeys to See a 20% Uplift in Revenue. Displayed outcomes: 20% Uplift in month-on-month Revenue; From 4 hours to 45 minutes Drop in go-live time for campaigns

Named customer case: Loblaw Streamlines Transactional Messaging Across Business Lines with MoEngage. Displayed outcomes: 12 Weeks To Onboard Transactional Messaging; 70% Reduction in Engineering Bandwidth

Named customer case: Betting on Real-time: How Foxwoods is Elevating the Guest Experience. Displayed outcomes: 3x Faster Campaign Launch Speed; 500+ BPS Lift in Email Open Rates

Named customer case: KAYAK Case Study: Where Real-Time Travel Meets Real-Time Engagement. Displayed outcomes: <1 Week Campaign Launch Time (Down From 1 Month); 50% Open Rates on Hyper-segmented Campaigns

Named customer case: How OLX Slashed MarTech Costs by 60% and Doubled Lead Conversions with MoEngage. Displayed outcomes: 60% Reduction in Total MarTech Cost; 2X Uplift in Lead Conversions; 8.5M+ Monthly Active Users managed via a single unified platform

Named customer case: Homzmart Boosts Conversions by 20% with Efficient Automation and Powerful Customer Engagement Insights. Displayed outcomes: 20% boost in conversion with personalised campaigns.; Fast time-to-value Deployed campaigns in minutes

Named customer case: How Pizza Hut Boosted Trust and Accelerated Conversions with RCS Business Messaging. Displayed outcomes: 100M+ Messages Delivered via RCS; 50% Message Delivery Rate; 17% Read Rate Across RCS Campaigns

Named customer case: Wakefit Accelerates Campaign Go‑Live from 4 Days to Hours Using Automation. Displayed outcomes: 10% Revenue Growth; 52% Increase in ROAS; 64% Uplift in CTR

Named customer case: Shiprocket Cuts Campaign Setup Time by 70% with Merlin AI. Displayed outcomes: 22% Improvement in Open Rates using AI-optimized content; 70% Reduction in Manual Work

Named customer case: How Nobero Grew its App Revenue Contribution from 0 to 35% Using MoEngage. Displayed outcomes: 15% Increase in Repeat Rate; 8 Lakh Gross App Downloads From Zero; 35% Growth in App Revenue

Named customer case: Jumia Achieves 19% Uplift in Conversion with MoEngage's AI-Powered Personalization. Displayed outcomes: 13% Growth in the Number of Purchase Events QoQ; 18.78% Uplift in QoQ Conversions