Proof grade B
Crossroads
Crossroads reportedly cut average catalog go-live time from 25 to four days and sharply reduced preparation effort.
BProof grade
7Metrics retained
1Evidence records
AynaVendor
Reported outcomes
Context and boundaries
Source trail
- Crossroads achieves 6.3x faster catalog launches with Ayna
Ayna says Crossroads moved Myntra-label catalog work to bulk generation and reusable templates. In one month it reports average time-to-live falling from 25 to 4 days (84%), per-style cost falling from about $10 to $5 while separately claiming a 47.1% reduction, designer preparation falling from 36 to 1.5 hours (95.8%), and 115 tees generated and prepared in about one week. The approximate cost endpoints imply about 50%, so 47.1% is retained as vendor-reported inconsistent math rather than an analyst-derived result. The page links live Myntra listings.
company · accessed 2026-07-13