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Index/case studies/sellermate ai sterling magic

Proof grade B

Ted's Sterling Magic

A normalized customer outcome record retained from permitted official evidence.

SellerMate.AI dossier →
BProof grade
7Metrics retained
2Evidence records
SellerMate.AIVendor

Reported outcomes

2.3 x improvementHeadline ROAS improvementWeeks · SellerMate.AIBaseline: No ROAS baseline or endpoint is disclosed. · Formula: Rates and calculation are not disclosed.
22 % TACoSHeadline TACoS endpointWeeks · SellerMate.AIBaseline: 45% · Formula: (22-45)/45 × 100 = -51.11%; absolute change is -23 percentage points.
7 % decrease, body wordingBody ACoS reductionWeeks · SellerMate.AIBaseline: No ACoS rates are disclosed. · Formula: Percent versus percentage points and endpoints are not disclosed.
3 % decrease, body wordingBody TACoS reductionWeeks · SellerMate.AIBaseline: No rates are tied to the body claim. · Formula: The body value conflicts with the 45%-to-22% headline and lacks endpoints.
16 % increaseBody ROAS growthWeeks · SellerMate.AIBaseline: No ROAS rates are disclosed. · Formula: The body value conflicts with the 2.3x headline and lacks endpoints.
16 % increaseBody ad sales growthWeeks · SellerMate.AIBaseline: No sales amounts are disclosed. · Formula: Amounts and calculation are not disclosed.
55 % reductionHomepage TACoS reduction2-3 weeks · SellerMate.AIBaseline: The testimonial does not expose rates. · Formula: The claim conflicts with both the case headline endpoints and body claim and lacks its own formula.

Context and boundaries

WorkflowAI recommendations–Targeting optimization–Bid and budget automation?
Implementation?Weeks; homepage specifies 2-3 weeks for one TACoS claim
CaveatsVendor-hosted testimonial/case.–Headline, body and homepage report mutually incompatible ROAS and TACoS scopes.vendor_owned

Source trail

  1. SellerMate.AI homepage

    SellerMate positions its current product as an Amazon PPC platform for agencies and brands. It claims 2,000+ brands and agencies in 20+ countries, US$1B+ ad spend managed, US$10B+ sales optimized and a 4.8/5 Amazon Appstore rating. It says users connect Amazon data in minutes, obtain live reports and automate bids by the hour. Homepage testimonials report a 55% TACoS reduction in 2-3 weeks for Ted's Sterling Magic, a 41% daily-ad-sales lift for an Arvanza-managed account and higher ad rank without constant bid changes for Smartivity.

    company · accessed 2026-07-13
  2. Ted's Sterling Magic case study

    The case headline reports 2.3x ROAS and TACoS falling from 45% to 22%. Its body instead reports ACoS -7%, TACoS -3%, ROAS +16% and ad sales +16% over an unspecified period of weeks. The homepage separately says TACoS fell 55% in 2-3 weeks. These incompatible scopes are preserved without selecting one.

    company · accessed 2026-07-13
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