RIntelligence
4.5
Power Merchant fit
5
India relevance
12Documented features
44Normalized cases

Value and feature set

Capability

Generate catalog and on-model images from product or flat-lay inputs

See retained official evidence.

marketed_current
Capability

Generate product, lifestyle, PDP and ad video from catalog images

See retained official evidence.

marketed_and_case_backed
Capability

Managed bulk generation, QA and revision workflow

See retained official evidence.

marketed_and_case_backed
Capability

Import and automatically sync Instagram and TikTok video

See retained official evidence.

marketed_current
Capability

Automatically tag and smart-match products to PDP video

See retained official evidence.

marketed_current
Capability

Embed video widgets across storefront surfaces without code

See retained official evidence.

marketed_and_case_backed
Capability

Show product price and let shoppers add to cart or check out from video

See retained official evidence.

marketed_and_case_backed
Capability

Automatically disable video for out-of-stock products

See retained official evidence.

marketed_current
Capability

Run storefront video A/B tests

See retained official evidence.

marketed_and_case_backed
Capability

Report conversion, engagement and order impact by video, product and widget

See retained official evidence.

marketed_and_case_backed
Capability

Emit Meta pixel events and video-engagement retargeting audiences

See retained official evidence.

marketed_and_case_backed
Capability

Place dynamic product video in email and integrate Klaviyo

See retained official evidence.

marketed_current

Customer proof

B

Aesthesy

Aesthesy lifts conversion rate by nearly 40% with a video-first storefront

C

Alkaram Studio

Alkaram Studio increased engagement and conversion with shoppable videos

C

Beauty Bouqe

Beauty Bouqe used Whatmore Studio AI videos to boost engagement

B

Bewakoof

Bewakoof scaled catalog video ads with Whatmore; the case reports 100–300 videos in about 24 hours, 70%+ first-run approval and 2x catalog performance

B

Desiderate

Desiderate turned Instagram content into shoppable sales; current Whatmore surfaces report 9.5% of total sales and 52%+ longer engagement

B

Fashion Floor

Fashion Floor reports a 33% conversion-rate increase after integrating Whatmore

B

Femmella

Femmella used eight-second AI videos for ads and PDPs; Whatmore reports 90% lower production cost, 89% conversion-rate uplift and 10x faster go-to-market

C

Aachho

Aachho used a shoppable-video landing page to boost sales

B

Acriine Fashion

Acriine Fashion generated an additional ₹7.5 lakh in sales with shoppable videos

B

Acriine Fashion

Acriine reached 7x ROAS using Whatmore's Meta-pixel retargeting feature

B

Alberto Torresi

Alberto Torresi used UGC and 360-degree videos; Whatmore reports 1,000+ add-to-carts, 2.3x higher PDP conversion and 10% of revenue

B

Attic Salt

Attic Salt reached 12x ROAS with Whatmore Studio

B

Beauty by Bie

Beauty by Bie increased average order value by 12% in 30 days

B

Charmacy Milano

Charmacy Milano increased add-to-cart by 44% in 15 days with shoppable videos

B

Deconstruct

Within weeks Deconstruct reached an 11.26% product-page conversion rate, 24,000 direct add-to-carts, 55% viewer add-to-cart rate and 14,000 engaged sessions per month

B

Ekam

Ekam reports a 60% faster website buying process with Whatmore

B

Fashor

Fashor scaled video production while cutting costs by 90%

C

Gudworld

Gudworld used shoppable videos to capitalize on Shark Tank traffic

B

HAY

HAY combined Whatmore with Shopflo; the case reports 43% higher product-page conversions in 13 days and 245% revenue growth on video-enabled SKUs

B

Interior Delights

Interior Delights generated an additional $20,000 in sales with shoppable videos

B

Kashmir Box

Whatmore created video-engagement audiences and Adyogi ran Meta campaigns; the case reports ROAS rising from 4x to 8x within a month, 85% overall ROAS uplift and 7x lookalike ROAS

C

Lea Clothing

Lea Clothing used shoppable videos during Shark Tank traffic and reports record-high sales

D

Anonymous leading ecommerce brand

A 30-day A/B test across 29 SKUs reported 82.56% average conversion uplift, positive movement on 23 SKUs and 478 incremental units

C

LoveChild

LoveChild increased engagement with shoppable videos

B

Milton

Milton generated 450 add-to-carts with shoppable videos

B

Narayani Vastra

Narayani Vastra attributes 26% of monthly sales to shoppable videos

B

Nish Hair

Nish Hair reports 62x ROI in the first month after adding shoppable videos

B

Philips India

Philips India increased average order value by 20% with shoppable videos

B

Style Jaipur

Style Jaipur reached 8x ROAS while reducing production costs by 90%

C

SuperBottoms

SuperBottoms used shoppable videos to boost revenue

C

Suta

Suta uses shoppable videos for product storytelling

B

The Bag Icon

The Bag Icon attributes 14% of revenue to shoppable videos

B

The Whole Truth

The Whole Truth used shoppable videos for product education; Whatmore reports a 2.37% video-viewer conversion rate, 249-second average watch time and no page-speed degradation

C

Vanya

Vanya paired WhatsApp integration with shoppable videos to improve sales

B

Vastranand

Vastranand added 2,000 videos without slowing page speed

B

W for Women

W for Women produced 200 product videos in under 45 minutes

C

Miraggio

Miraggio used shoppable videos to drive revenue

B

Nasher Miles

Nasher Miles reports 65% higher AOV for video-engaged sessions

B

Petite Skin Co.

Petite Skin Co. reports a 15% conversion rate for products with video

B

Rubans

Rubans used collection widgets and Smart Retargeting; Whatmore reports 3x conversion versus site average and 3% of total sales

C

Aesthetic Nation

Aesthetic Nation used AI-powered video shopping on its Shopify store

B

The Plus Size Store

The Plus Size Store increased conversion rate by 47%

B

Rustic Art

Rustic Art used shoppable videos for sustainability storytelling; current Whatmore surfaces report 2x conversion

B

Unniyarcha

Unniyarcha reports a 2.5% product-page conversion rate, ₹5 lakh monthly sales and conflicting 5% versus 7% revenue attribution figures

Commercial and company scale

Packaging??
Public ticket??
Reported revenue?? · ?
Customer scale??
Company size??
Funding??

Rocketizer implications

adjacency

Whatmore can supply catalog creative and storefront conversion execution upstream of Shiprocket order and fulfillment events.

data advantage

Shiprocket order, delivery, return and COD signals could evaluate which video/creative variants improve delivered GMV rather than only storefront conversion.

boundary

Whatmore owns creative, embed, merchandising and measurement; paid-media operations remain a customer/partner responsibility in current proof.

Official evidence

  1. Whatmore homepage

    Whatmore markets two live products: AI Studio for catalog imagery/video generation and Shoppable Videos for importing or creating video, tagging products and embedding it on storefronts. The homepage carries named outcomes from Petite Skin Co., Desiderate, Nasher Miles and Nish Hair and says Shopify installation is no-code.

    company · accessed 2026-07-13
  2. Whatmore pricing

    The live pricing page lists click-metered Shoppable Video plans from free through $29, $79, $149 and $249 monthly tiers plus custom Enterprise, and a credit-based AI Studio with a free tier and managed Enterprise service. It says paid tiers add widgets, analytics, testing, retargeting, email, support and managed services.

    company · accessed 2026-07-13
  3. Plans and pricing explained

    The official help article provides a plan-by-plan matrix for video widgets, product tagging, social import, A/B testing, analytics, Meta pixels, retargeting, email, WhatsApp, Klaviyo, Google Analytics, mobile SDK, onboarding and support. It says the free plan includes 300 clicks, conflicting with 500 on the live pricing page.

    company · accessed 2026-07-13
  4. Shoppable Videos Enterprise

    The Enterprise page publicly lists Enterprise 1 at $499 per month for 150,000 monthly clicks, with expansion stores, headless/custom integrations, structured metadata, customer-success reviews and an SLA.

    company · accessed 2026-07-13
  5. Whatmore FAQs

    The FAQ says Whatmore is built for DTC fashion brands under $10 million GMV, supports one-click Shopify installation, can ingest Shopify/Amazon product links for Studio, gives lifetime commercial usage rights, and lets a shopper see price and add to cart or check out from a tagged video.

    company · accessed 2026-07-13
  6. Whatmore solutions

    The solutions page separates Shoppable Video features—A/B testing, smart retargeting, email, catalog feed, video insights and discovery—from Studio features such as backgrounds, poses, image-to-video, model swap, bulk create, upscale and text overlay. It also lists named customer outcomes.

    company · accessed 2026-07-13
  7. Whatmore use cases

    The use-case page describes carousels, floating cards, grids and story widgets on product, collection, homepage and blog surfaces with no claimed page-speed penalty, and highlights Femmella, Fashor and Style Jaipur.

    company · accessed 2026-07-13
  8. About Whatmore

    The official about page says Whatmore serves 4,000+ brands in 20+ countries and lists offices in San Jose and Bengaluru. The 4,000+ count conflicts with a 2,500+ claim on another current use-case surface.

    company · accessed 2026-07-13
  9. Whatmore partner program

    The partner program offers 20% commission, referral and client-onboarding support, co-marketing, training, demos and resources spanning both Whatmore apps.

    company · accessed 2026-07-13
  10. Whatmore product updates

    Product updates document shared team workspaces across Shoppable Videos and Studio plus reusable model, pose, background, accessory and video-scene presets.

    company · accessed 2026-07-13
  11. Aesthesy lifts conversion rate by nearly 40% with a video-first storefront

    Aesthesy lifts conversion rate by nearly 40% with a video-first storefront

    company · accessed 2026-07-13
  12. Alkaram Studio increased engagement and conversion with shoppable videos

    Alkaram Studio increased engagement and conversion with shoppable videos

    company · accessed 2026-07-13
  13. Beauty Bouqe used Whatmore Studio AI videos to boost engagement

    Beauty Bouqe used Whatmore Studio AI videos to boost engagement

    company · accessed 2026-07-13
  14. Bewakoof scaled catalog video ads with Whatmore

    Bewakoof scaled catalog video ads with Whatmore; the case reports 100–300 videos in about 24 hours, 70%+ first-run approval and 2x catalog performance

    company · accessed 2026-07-13
  15. Desiderate turned Instagram content into shoppable sales

    Desiderate turned Instagram content into shoppable sales; current Whatmore surfaces report 9.5% of total sales and 52%+ longer engagement

    company · accessed 2026-07-13
  16. Fashion Floor reports a 33% conversion-rate increase after integrating Whatmore

    Fashion Floor reports a 33% conversion-rate increase after integrating Whatmore

    company · accessed 2026-07-13
  17. Femmella used eight-second AI videos for ads and PDPs

    Femmella used eight-second AI videos for ads and PDPs; Whatmore reports 90% lower production cost, 89% conversion-rate uplift and 10x faster go-to-market

    company · accessed 2026-07-13
  18. Aachho used a shoppable-video landing page to boost sales

    Aachho used a shoppable-video landing page to boost sales

    company · accessed 2026-07-13
  19. Acriine Fashion generated an additional ₹7.5 lakh in sales with shoppable videos

    Acriine Fashion generated an additional ₹7.5 lakh in sales with shoppable videos

    company · accessed 2026-07-13
  20. Acriine reached 7x ROAS using Whatmore's Meta-pixel retargeting feature

    Acriine reached 7x ROAS using Whatmore's Meta-pixel retargeting feature

    company · accessed 2026-07-13
  21. Alberto Torresi used UGC and 360-degree videos

    Alberto Torresi used UGC and 360-degree videos; Whatmore reports 1,000+ add-to-carts, 2.3x higher PDP conversion and 10% of revenue

    company · accessed 2026-07-13
  22. Attic Salt reached 12x ROAS with Whatmore Studio

    Attic Salt reached 12x ROAS with Whatmore Studio

    company · accessed 2026-07-13
  23. Beauty by Bie increased average order value by 12% in 30 days

    Beauty by Bie increased average order value by 12% in 30 days

    company · accessed 2026-07-13
  24. Charmacy Milano increased add-to-cart by 44% in 15 days with shoppable videos

    Charmacy Milano increased add-to-cart by 44% in 15 days with shoppable videos

    company · accessed 2026-07-13
  25. Within weeks Deconstruct reached an 11.26% product-page conversion rate, 24,000 direct add-to-carts, 55% viewer add-to-cart rate and 14,000 engaged sessions per month

    Within weeks Deconstruct reached an 11.26% product-page conversion rate, 24,000 direct add-to-carts, 55% viewer add-to-cart rate and 14,000 engaged sessions per month

    company · accessed 2026-07-13
  26. Ekam reports a 60% faster website buying process with Whatmore

    Ekam reports a 60% faster website buying process with Whatmore

    company · accessed 2026-07-13
  27. Fashor scaled video production while cutting costs by 90%

    Fashor scaled video production while cutting costs by 90%

    company · accessed 2026-07-13
  28. Gudworld used shoppable videos to capitalize on Shark Tank traffic

    Gudworld used shoppable videos to capitalize on Shark Tank traffic

    company · accessed 2026-07-13
  29. HAY combined Whatmore with Shopflo

    HAY combined Whatmore with Shopflo; the case reports 43% higher product-page conversions in 13 days and 245% revenue growth on video-enabled SKUs

    company · accessed 2026-07-13
  30. Interior Delights generated an additional $20,000 in sales with shoppable videos

    Interior Delights generated an additional $20,000 in sales with shoppable videos

    company · accessed 2026-07-13
  31. Whatmore created video-engagement audiences and Adyogi ran Meta campaigns

    Whatmore created video-engagement audiences and Adyogi ran Meta campaigns; the case reports ROAS rising from 4x to 8x within a month, 85% overall ROAS uplift and 7x lookalike ROAS

    company · accessed 2026-07-13
  32. Lea Clothing used shoppable videos during Shark Tank traffic and reports record-high sales

    Lea Clothing used shoppable videos during Shark Tank traffic and reports record-high sales

    company · accessed 2026-07-13
  33. A 30-day A/B test across 29 SKUs reported 82.56% average conversion uplift, positive movement on 23 SKUs and 478 incremental units

    A 30-day A/B test across 29 SKUs reported 82.56% average conversion uplift, positive movement on 23 SKUs and 478 incremental units

    company · accessed 2026-07-13
  34. LoveChild increased engagement with shoppable videos

    LoveChild increased engagement with shoppable videos

    company · accessed 2026-07-13
  35. Milton generated 450 add-to-carts with shoppable videos

    Milton generated 450 add-to-carts with shoppable videos

    company · accessed 2026-07-13
  36. Narayani Vastra attributes 26% of monthly sales to shoppable videos

    Narayani Vastra attributes 26% of monthly sales to shoppable videos

    company · accessed 2026-07-13
  37. Nish Hair reports 62x ROI in the first month after adding shoppable videos

    Nish Hair reports 62x ROI in the first month after adding shoppable videos

    company · accessed 2026-07-13
  38. Philips India increased average order value by 20% with shoppable videos

    Philips India increased average order value by 20% with shoppable videos

    company · accessed 2026-07-13
  39. Style Jaipur reached 8x ROAS while reducing production costs by 90%

    Style Jaipur reached 8x ROAS while reducing production costs by 90%

    company · accessed 2026-07-13
  40. SuperBottoms used shoppable videos to boost revenue

    SuperBottoms used shoppable videos to boost revenue

    company · accessed 2026-07-13
  41. Suta uses shoppable videos for product storytelling

    Suta uses shoppable videos for product storytelling

    company · accessed 2026-07-13
  42. The Bag Icon attributes 14% of revenue to shoppable videos

    The Bag Icon attributes 14% of revenue to shoppable videos

    company · accessed 2026-07-13
  43. The Whole Truth used shoppable videos for product education

    The Whole Truth used shoppable videos for product education; Whatmore reports a 2.37% video-viewer conversion rate, 249-second average watch time and no page-speed degradation

    company · accessed 2026-07-13
  44. Vanya paired WhatsApp integration with shoppable videos to improve sales

    Vanya paired WhatsApp integration with shoppable videos to improve sales

    company · accessed 2026-07-13
  45. Vastranand added 2,000 videos without slowing page speed

    Vastranand added 2,000 videos without slowing page speed

    company · accessed 2026-07-13
  46. W for Women produced 200 product videos in under 45 minutes

    W for Women produced 200 product videos in under 45 minutes

    company · accessed 2026-07-13
  47. Miraggio used shoppable videos to drive revenue

    Miraggio used shoppable videos to drive revenue

    company · accessed 2026-07-13
  48. Nasher Miles reports 65% higher AOV for video-engaged sessions

    Nasher Miles reports 65% higher AOV for video-engaged sessions

    company · accessed 2026-07-13
  49. Petite Skin Co. reports a 15% conversion rate for products with video

    Petite Skin Co. reports a 15% conversion rate for products with video

    company · accessed 2026-07-13
  50. Rubans used collection widgets and Smart Retargeting

    Rubans used collection widgets and Smart Retargeting; Whatmore reports 3x conversion versus site average and 3% of total sales

    company · accessed 2026-07-13
  51. Aesthetic Nation used AI-powered video shopping on its Shopify store

    Aesthetic Nation used AI-powered video shopping on its Shopify store

    company · accessed 2026-07-13
  52. The Plus Size Store increased conversion rate by 47%

    The Plus Size Store increased conversion rate by 47%

    company · accessed 2026-07-13
  53. Rustic Art used shoppable videos for sustainability storytelling

    Rustic Art used shoppable videos for sustainability storytelling; current Whatmore surfaces report 2x conversion

    company · accessed 2026-07-13
  54. Unniyarcha reports a 2.5% product-page conversion rate, ₹5 lakh monthly sales and conflicting 5% versus 7% revenue attribution figures

    Unniyarcha reports a 2.5% product-page conversion rate, ₹5 lakh monthly sales and conflicting 5% versus 7% revenue attribution figures

    company · accessed 2026-07-13
  55. Whatmore customer stories index

    Whatmore's official customer-stories index is the canonical discovery surface for its vendor cases and links representative current stories. The 44 retained case URLs are individually evidenced; the index alone does not prove that no other public story exists.

    company · accessed 2026-07-13

Known unknowns

  • headquarters_ownershipBengaluru and San Jose are documented as offices, but no retained source designates headquarters or current legal ownership form.
  • legal_entityNo retained official source identifies the contracting legal entity.
  • founded_funding_investorsNo retained company/investor disclosure establishes founding year, round history or investors.
  • exact_headcount_revenue_valuationNo first-party disclosure retained.
  • public_api_webhooksCustom/headless integration and a mobile SDK are marketed, but no public API reference was retained.
  • granular_rbac_security_certificationsNo role matrix, SOC 2 or ISO certification page was retained.
  • paid_media_executionNo evidence Whatmore itself controls campaign budget, bids, launch or optimization.
  • shiprocket_relationshipNo official integration, partnership or commercial relationship found.